The Brain Storm

February 14, 2017

Product Spotlight: Dye Sublimated Embroidery

New dye sublimated embroidery techniques allow for amazing eye catching detail. Using dye sublimated ink jet printing technology, we can create unique and highly detailed designs that traditional embroidery can't replicate. With this technique, you still maintain the high-end look that embroidery provides while allowing high resolution details to stand out. Take a look at our video below to see an example of this new and innovative embroidery style.


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December 19, 2008

The Value of Good Design

Managing your brand is critical to your marketing success now more than ever. Few consumers will base their purchasing decision on the revenue stream, employee count, or years in business of your organization. Big or small is not what counts — it's the perception of your brand that matters.

Proper design and management over your corporate identity is one that will see returns for years to come. A honed, well executed, and consistent corporate brand campaign will not only attract your target clientele, but it will help build customer loyalty and confidence in your products or services. Furthermore, the process of refining your corporate identity often leads to a sharper focus within your business.

At dbpchicago we always seek to uncover the unique qualities that define an organization before we develop identity design concepts. In so doing, the brands that we help build are congruent with our clients' strategic marketing plan.

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